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Since the last 3 years, advertisers have become increasingly politically correct, not wanting their advertisements to appear before any ‘offensive’ content
His new role at CollegeDekho will be focused on expanding both the Product and Engineering teams, with a goal of scaling current offerings of the company as well as product development for new business verticals.
How strategically they utilize AI to maximize engagement and create a consistent experience across multiple channels will go a long way in enabling the successful execution of future marketing initiatives as well.