Article on February 27, 2023

Customer Retention Is Critical To Business Profitability

Tushar Khurana, Founder of Perfora said that retention is a key factor in building a brand building but at the same sustainability of the business is also important

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Product Diversification Can Survive Market Slowdown, Say Experts

Founders from various segments of D2C sectors ponder that companies are encouraged to switch to quick commerce for better visibility and avoid burning through their finances

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BW Marketing World & BW Disrupt: The D2C Daredevils 2023

India’s Top D2C Brands 2023 looks at homegrown companies that are leading the connect-to-consumer era with their unconventional propositions

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ESOPDhan Enables Employees To Exercise Their Stock Options

The company eyes Rs 500 crore loan book to fund ESOP buys. ESOPDhan, a non-banking finance company registered with the Reserve Bank of India, deploys proprietary tools for making funding decisions.

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Mondelēz International Launches Startup Accelerator Program In India

For Mondelez, India is the first market outside of the US to pilot the CoLab Accelerator program

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