Latest Articles By Shubhi Agarwal
Democratizing Data For Midsized Businesses – A Game Changer
Data virtualization tools help break down data silos, doing away with the need for duplication and data movement so that anyone can access data at the source.
Read MoreWhy An Automation Led CX Strategy Is Key For Businesses
Leveraging intelligent automation and AI-led CX solutions help brands personalize customer offerings, enhance customer service with the power of data-driven insights and decision making.
Read MoreReasons Why Understanding Consumer Data Directly Impacts Brand Image
A study by Google showed that customers today use between 20-500 touchpoints across channels like email, ads, social media, mobile, websites, and apps. In the year 2020, it was observed that the growth in customer data was matched equally by the strength of customer expectations.
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