Arjun Yadav
The author is Junior Correspondent with BW Businessworld
Latest Articles By Arjun Yadav
Leveraging Social Commerce In An Expanding Retail Space
Social commerce leverages the huge social media penetration of India and taps into the network of consumers. This allows it to access a huge customer base at very low customer cost acquisition
Read More
Democratising The Content Pipe Through OTT
Today across the globe, consumers have extremely good enough bandwidth for all their video consumption. It has democratised the content ‘pipe’ through over the top (OTT) services, possibly becoming the new television
Read More
Making Of Great Digital Experiences For Customers And Employees
In this post pandemic era it has become imperative for brands to not only provide a superior product or service but also create great customer experiences at every step of the buyer’s journey
Read More
The DICE Approach For Inclusion Of Marginalised Groups
Until we take care of the specific needs of the people and until we take into account the backlog of the past, we cannot have an inclusive society
Read More
A Poverty Free India, Within Our Lifetime
As India marches towards 2047, there is an urgent need to have an action plan to fight poverty. Atul Satija, Founder & CEO, The/Nudge Institute shares his views on how we can make this dream into a reality
Read More
Breaking Biases Against Entrepreneurial Women
Industry leaders discuss legacy issues that have kept the entrepreneurial space tilted toward men
Read More
The Exponential Rise Of Indian Startup Ecosystem
Dinesh Agarwal, Founder and CEO, IndiaMart, believes that digitisation and significant capital investments in the last two decades have contributed towards the exponential rise of the Indian startup ecosystem
Read More
