Aparajitha Nair

The author is a Correspondent with BW Businessworld

Latest Articles By Aparajitha Nair

Artificial Intelligence - Prospective Backbone For Logistics Industry

AI helps in creating a platform and interface which makes management easier than ever, helping a business to grow in better ways

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Need To Embrace Social Commerce By D2C Brands

Nowadays, customers have access to a wealth of information before making a purchasing decision. Additionally, the growth of social commerce has enormous potential to affect people's decisions

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Digital Payments: Trends And Projections

The vision has to be clear that we are working towards payment systems that are instant, invisible and free

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Technology Revving Up The Indian Logistics Sector

The Indian logistics market is poised for consolidation. As economies grow, larger players tend to evolve

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Series D Funding Of $110 Mn Raised By EarlySalary

EarlySalary, has closed its series D funding round of $110 million led by TPG’s The Rise Fund and Norwest Venture Partners. Existing investor Piramal Capital & Housing Finance Limited also participated in the round.

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D2C: The Ocean Of Opportunities

Marketing experts take center stage and discuss their D2C journey, learnings and the secret of making it big in the market

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D2C Disruptors Revisit Their Success Journeys

Some of the leading D2C founders talk of their initial days and how their company has taken shape in the recent years

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