In a move that will strengthen its global market presence, Sona Machinery, an agro-processing equipment manufacturing industry, has announced its plans to launch its first overseas office in Nairobi, Kenya. The expansion is aimed at strengthening the brand’s global presence as well as market footprint within the African region.
The opening of its Nairobi office will also enable the company to provide quality after-sales service and support to its customers in the region.
Speaking on the expansion, Vasu Naren, Managing Director & CEO, Sona Machinery, said, “As the recent black swan events have shown, businesses across sectors must be prepared to react and adapt to fast-changing market dynamics. This holds especially true for the agriculture industry and all sectors allied to it, be it food and beverages, retail, processed foods, biotechnology, or biochem. With the opening of our Nairobi office, we aim to provide high-potential businesses in the region the tools and support they need to increase the scale, speed, efficiency, and profitability. With the extensive and expanding product portfolio of Sona Machinery and its subsidiaries such as Can Engineering Solutions, we will empower homegrown African businesses to fulfil the growing global demand for food-based products”.
Sona Machinery as part of its expansion strategy also plans to set-up new regional offices across India to strengthen its reach and delivery of Products to its customers and its unmatched Prompt Service Support.