The Korean multi-national firm Samsung Electronics Co., Ltd. on Wednesday (7 June) announced an investment of Rs 4,915 crore in India to add fresh capacity at its Noida plant, where it manufactures smartphones, refrigerators and flat panel televisions.

The investment reaffirms Samsung’s commitment to ‘Make in India’ and ‘Make for India’ and to the state of Uttar Pradesh. The Noida plant is the Company’s first of two manufacturing units in India and was set up in 1996.

The expansions of the plant on an additional 35 acres of land adjacent to the current facility will double the production capacity of both mobile phones and refrigerators. The investment proposal was recently approved by the Uttar Pradesh government under its Mega Policy.

Samsung’s Noida plant was one of the first electronics manufacturing facilities set up in India in the early 1990s. The plant started with the manufacture of televisions in 1997. The current mobile phone manufacturing unit was added in 2005.

The expansion of the plant will act as a catalyst for the development of a robust electronics manufacturing ecosystem and is expected to generate thousands of new jobs, both direct and indirect, across the country.

HC Hong, President and CEO, Samsung Southwest Asia, said, “This new investment of INR 4,915 crore is a testament to our continuing commitment to ‘Make in India’ and to Uttar Pradesh, which has been our partner right from the day Samsung’s journey in India began. Steadfast support from the state and local authorities in Noida has helped make our vision of ‘Make for India’ a reality. Today, on the back of the Digital India movement led by millions of young Indians, we are witnessing a rise in adoption of electronic devices, smart appliances and mobile phones. A bigger manufacturing plant will help us cater to the growing demand for Samsung products across the country.”

Samsung has effectively consolidated its position in India with two factories—in Noida and Sriperumbudur, Tamil Nadu, five R&D centres and one design centre in Noida, employing over 70,000 people and expanding its network to over 1.5 lakh retail outlets.

It has also launched service vans to provide timely and quality customer service to consumers across rural India, expanding its network to over 3,000 service points, the largest by any company in the country.