Bengaluru-based Razorpay an online payment gateway has announced the acquisition of Poshvine a loyalty and engagement solution for an undisclosed amount according to the media reports. It is considered as one of the most valued fintech startups with a value of more than $7 billion. The company was founded by Shashank Kumar, who is also the Managing Director of the company.
The reports mentioned that It is the fourth acquisition by Razorpay this year and the team of 36 people working at Poshvine will join Razorpay and will operate its loyalty and rewards vertical. Poshvine was founded in 2011 it enables banks, fintech firms and payment networks to increase customer engagement through its offers and reward management solutions.