The current pandemic has imposed and exposed serious healthcare challenges across the world. Experts believe that no single medicine system alone would be able to help contain the pandemic. This biggest health crisis of the century demands large-scale interventions to push Ayurveda as the first prong of treatment. To increase the reach of ayurvedic medicines, build a trustworthy network for doctors and mainstream Ayurvedic healthcare solutions in a post-Covid environment, NirogStreet, India’s first and technology-led Ayurveda doctor platform has secured $ 2.5 million in Series A Funding from Gokul Rajaram, Pureland Venture, Wavemaker Partners, Raj Mishra of Indea Capital, Ashutosh Sinha - former CEO of Morgan Stanley, Anuj Srivastava, founder of Livspace, Sanjeev Shirya, Founder of Smart Chip Limited, AJ Capital - family office of Jhunjhunwala family, Sanjay Gupta - MIT Deshpande Centre.
The funds acquired by this young company which has taken the health industry by storm would be dedicated to strengthening technology offering for the doctors and start operations in more states. The start-up intends to create a solid and engaging technology platform that will allow ease of access to Ayurvedic healthcare through technological interventions while creating easy access to high-quality medicines, avenues for income generation for doctors and also helping SME medicine manufacturers to reach out to a larger base of doctors.
Ram N Kumar, Founder, NirogStreet said, “Ayurveda has demonstrated its leadership in the time of Covid-19 and we played an important role in making Ayurveda mainstream. The focus of NirogStreet is to create tech-oriented data and solutions to create better opportunities for both doctors, manufacture, and customers. Ayurveda has immense potential in helping bring India on the healthcare map of the world as its leader. As a B2B2C technology-enabled and doctor-led platform, we are consistently focusing on identifying best practices to improve the supply chain of Ayurvedic services and medicine, giving Ayurveda
its due share and the recognition that it deserves by empowering those at the center of this universe - Ayurveda doctors - to create an experience that patients can trust.”