Locobuzz, a unified customer experience management platform, has launched ResponseGenie, a generative AI-powered response management capability.

In a statement, the company said that with ResponseGenie, brands can ensure prompt, precise, and uniform responses in accordance with brand standards, while their social media teams can create better content more quickly and efficiently, even with fewer resources.

Nikhil Asopa, Head, Customer Service, Tata Digital said, “ResponseGenie is a good addition to Locobuzz Unified CXM for customer service. Its ability to understand the customer's tone and language, and provide accurate and relevant responses will be a good improvement to the overall customer support offering. We are keen to see how it can further improve response times, reduce the workload on agents, and enhance the overall customer experience.”

With the launch of ResponseGenie, Locobuzz claims that it is addressing a pressing business need. The new capabilities are perfect for enterprises to drive better customer experiences, facilitate faster responses, and improve productivity. The solution also enables brands to maintain the human touch by allowing a human in the loop to have the final say and make edits on what generative AI creates.

"ResponseGenie is a significant milestone for Locobuzz customers," said Nitin Agarwal, the Chief Technology Officer of Locobuzz. "With the unique blend of Microsoft’s Azure OpenAI Services and Locobuzz's AI expertise, we are redefining the approach to customer experience management. We look forward to leveraging generative AI capabilities across our product suite to transform the Unified CXM platform and redefine industry standards.”

“We are excited to partner with Locobuzz to bring the power of AI to redefine the future of customer engagement. By integrating Azure OpenAI services with their existing data and AI capabilities, Locobuzz has developed a unique platform that will help businesses deliver personalized, agile and differentiated customer service. We look forward to collaborating on this journey of shaping the next era of customer experience with AI.” – Himani Agarwal, Country Head – Azure, Microsoft India.