HairVeda, India’s fastest growing and massively trusted Ayurveda haircare brand recently raised an undisclosed amount of pre-seed funding from Mr. Prashant Kaushik, an India based angel investor.
Founded in 2020 and certified by the Ministry of Ayush (Govt. of India), the brand offers 100 per cent natural and organic hair care products. HairVeda is recommended by known trichologists. This Delhi-based company intends to utilize these funds towards expanding its online reach through marketing and promotion and eventually growing its product portfolio.
Speaking about this, Mr. Varun Vashisthaa, Founder, HairVeda “We are happy to raise our pre-seed funding round with Mr. Kaushik, we thank him for trusting our vision to create quality products and vouching for our commitment of bringing best hair care formulaes’ to the world. It is the perfect time for taking a crack at the market for ayurvedic and herbal products. HairVeda uses powerful and authentic ayurvedic herbs in its products which can strengthen and repair damaged hair. Our team and stakeholders are looking forward to grow further and collaborate with strategic investors to make HairVeda globally available in USA, Canada, Mexico and many more countries. We also plan to launch our skincare portfolio in 2022. Our ultimate goal is to deliver genuine hair and body care products for customers. Product benefit remains our top priority for consumers with the added advantage of no side effects”.
Prashant Kaushik, Angel Investor, HairVeda, said, “The catastrophic pandemic has drastically shifted consumer focus on Ayurveda products. Consumers look at Ayurvedic herbal products as an alternative go-to choice instead of chemical-based hair and body care products. There was always a market for these, and the pandemic has only made it bigger. Within beauty, brands have recorded a greater demand for Ayurveda products. As an investor, HairVeda reflects a strong growth caliber. The assurance that comes with this brand image plays a crucial role in the acceptability of Ayurvedic and herbal products. The promoters are building a foundation of trust with their customers. Excited to partner with Varun and his team in this growth journey”.
HairVeda is working towards building ESG commitments. Its products are packaged in biodegradable jute bags and eco-friendly recycled packaging box which can be re-used, it brings down the total cost of the product while aiming to become a more sustainable company. The company has collaborated with NGOs to source its packaging, with the baseline ideology of primarily empowering underprivileged women and specially-abled youngsters to do things differently.