Globe Teleservices (GTS), a telecom solution company focused on international voice, messaging, and managed services has announced an investment in EYWAMEDIA, a CX-focused SaaS company. With this, GTS is now part of EYWAMEDIA along with investors like Ventures Angel Network, Wintech Ventures and Kyron Accelerator, the company said in a statement.

EYWAMEDIA, an independent leader in the O2O Customer Experience (CX) Cloud, enables enterprises to engage their most potential and loyal customers, matching their products with their customer's preferences based on offline-online data points.

Ramasubramaniya Raja, Co-founder & CEO, EYWAMEDIA said, "We are elated to join hands in this riveting space of O2O customer experience and expand it to the Telco sector as well."

Ashutosh Agrawal, MD, Globe Teleservices said, "EYWAMEDIA provides insights into customers' behaviour by analysing a multitude of data points (first party and third party) to predict and influence their preferences. This immensely helps to deliver value to both customers and enterprises that wish to build lasting relationships with them." 

Anshuman Chaudhary, Co-founder & CBO, EYWAMEDIA said, "We at EYWAMEDIA during our 6+ years of evolution, have been able to crack the code of understanding consumer journeys across offline and online touchpoints, personalise communications throughout multiple channels and build meaningful continuing conversations between ventures and their customers."