Food tech venture owned by Fruveggie Tech, Pluckk appoints Chitresh Jain as the Chief Product and Technology Officer (CPTO). In his current role, he will be driving and implementing innovative technology backed solutions for a superior farm to fork experience.

Jain was formerly the Chief Product Officer of Cactus Communications having in the past headed product, design and technology functions at Coverfox.com and Jabong.com.

Commenting on the appointment, Pratik Gupta, CEO and Co-Founder, Pluckk, said, “We are delighted to welcome Chitresh to Pluckk. We firmly believe his expertise will help us fulfil our vision to become a leading lifestyle oriented food-tech brand and will take Pluckk’s business to new heights. We look forward to his significant contribution and fresh perspective that he will bring to the brand.”

Speaking on the occasion, Chitresh Jain said, “Lifestyle driven food-tech is very exciting and at an emerging space today, poised for tremendous growth. I am very happy to be part of Pluckk’s growth journey and look forward towards building Pluckk as a consumer focused, technology driven brand that can make the food buying experience less of a mundane chore and more of a lifestyle focussed activity.” 

Pluckk recently raised USD 5 million seed capital funding, from Exponentia Ventures, a fund focussed on emerging business ideas in both B2C and B2B space.