Evenflow Manufacturers has raised an undisclosed amount from VC Equanimity Ventures. The platform acquires and scales third-party manufacturers that promote on e-commerce marketplaces reminiscent of Amazon & Flipkart in a mannequin just like the one popularised by Thrasio. Evenflow acquires third-party manufacturers that will promote e-commerce platforms like Thrasio marketplace model.
Formed earlier this year by Utsav Agarwal and Pulkit Chabbra, Evenflow targets manufacturers that generate 80% or more of their income via e-commerce platforms. Taking a cue from the success stories of Thrasio, Branded, Perch, etc., a slew of Indian start-ups have raised capital in this area during the past few months.
Evenflow is in an advanced stage of discussions to raise $6-7 Million soon. The platform caught the eye of several marquee VCs actively looking to participate in this field. Equanimity Ventures has earlier invested in PrepBytes Fraazo and, SamosaSingh, among others.