Meesho, India’s only true e-commerce marketplace, recently crossed the milestone of 1.1 million sellers on its platform with more than 600,000 small businesses signing up in the last one year. Meesho is India’s fastest e-commerce company to achieve this feat, amassing this formidable seller base within just eight years of inception, driven by industry-first policies like 0% commission and its promise of creating a level playing field for all sellers.
More than 80% of these 1.1 million sellers are new-to-e-commerce and Meesho was their first exposure to the world of online selling. Nearly 50% of these sellers come from Tier 2+ regions and deep corners of the country like Pulwama in Kashmir, Una in Himachal Pradesh, Nagamangala in Karnataka, Jowai in Meghalaya and Mount Abu in Rajasthan – validating the company’s mission to democratize internet commerce for everyone and bring the smallest seller online.
In 2022 alone, Meesho helped ~70,000 MSMEs expand their business. Sellers on the platform saved INR 3,700 crore in commissions last year, which helped them maximize their earnings and reinvest them back to grow the business.
Utkrishta Kumar, CXO, Business at Meesho, said: “In line with the government’s vision of an ‘Aatmanirbhar Bharat’, Meesho has built a robust platform to help small businesses grow and succeed online. Driven by our industry-first initiatives such as zero commission, an increasing number of MSMEs have chosen to partner with us. As India’s only true e-commerce platform, Meesho doesn’t segregate sellers on the basis of tiers, nor does it have private labels or an inventory-led play. Our democratic approach is evident from the fact that we have the lowest GMV concentration by suppliers in the industry.”
In 2022, Meesho recorded 140 million annual transacting users on its platform – a sizable portion of India’s internet population. Access to Meesho’s large and diverse user base, state-of-the-art tech and low-cost pan-India shipping through third-party logistics providers has helped sellers log 3X growth in average revenue.
Manish Khandelwal, a Meesho seller who owns an apparel brand, Sevanti, adds, "When my nephew Ankit and I first started selling online on Meesho in 2019, we had no idea about the e-commerce industry. In Meesho, we found a platform that could take our products to all corners of the country, thereby helping us scale the business at a phenomenal pace. In our first year we recorded a turnover of INR 50 lakh, and since then our business has grown almost 100x in the last 4 years. This growth has not only turned our fortunes but also immensely helped the people associated with us.”
With 1.1 million sellers and ~100 million active product listings across 30 categories, Meesho is fueling discoverability of a wide assortment of products at the lowest prices for customers across the country.