EatFit, one of India’s largest healthy food platforms housed under cloud kitchen company Curefoods, has associated with the RuPay Prime Volleyball League powered by A23 as an Associate Sponsor and will also be the official Nutrition Partner for the league. The tournament begins at the Gachibowli Indoor Stadium in Hyderabad on 05 February 2022. EatFit, which is the flagship brand of Curefoods, aims at making healthy eating a happy experience.
From Kulcha Burgers to its newly introduced multigrain pizzas, Eatfit, with a brand persona of 'honestly Indian' is committed to delivering wholesome meals with ‘Desi’ flavours across various food categories.
The League will witness seven franchises from seven different cities - Calicut Heroes, Kochi Blue Spikers, Ahmedabad Defenders, Hyderabad Black Hawks, Chennai Blitz, Bengaluru Torpedoes and Kolkata Thunderbolts - battle it out for the coveted Prime Volleyball League trophy from 05 -27 February 2022 in Hyderabad.
Speaking about the association Gokul Kandhi, Chief Business Officer, Curefoods said, "We are very excited to partner with the Prime Volleyball League this year. Nutrition and health are at the very core of EatFit’s philosophy, and we constantly endeavour to partner with entities that align with our desire to promote a healthy mindset among people. We understand the importance of nutrition in sports and will be supporting athletes with the right nutrition that is needed for them to perform their best on court. We hope that this association helps us put forth our message even stronger and inspire people to adopt healthier lifestyles and food habits. With this association, we are also very keen to play our part in further promoting volleyball as a sport in India. We look forward to a long-lasting association with the Prime Volleyball League in years to come”
Speaking about the development, Tuhin Mishra, Co-Founder & MD, Baseline Ventures, said, "We are ecstatic to welcome EatFit, one of India's largest healthy food platforms as the Central sponsor of the RuPay Prime Volleyball League powered by A23. Healthy eating has become a key factor in our lives, and everyone is taking it seriously. With EatFit committed to make Healthy eating fun and sustainable, I believe this association is a perfect match as in sport Nutrition is as important a factor as the physical aspect of the sport. We look forward to a long and fruitful partnership with EatFit.
Watch RuPay Prime Volleyball League powered by A23, LIVE and Exclusive on SONY TEN 1, SONY TEN 2 (Malayalam), SONY TEN 3 (Hindi) and SONY TEN 4 (Tamil and Telugu) and SONY LIV from February 5, 2022 to 27 February 2022.