Brainchild of Abhishek Daga, Lokesh Daga, and Shruti Kedia Daga, Nasher Miles, a D2C luggage brand has signed eminent cricketer Rishabh Pant as its brand ambassador.
The brand’s commitment also aligns with Rishabh’s vibrant and quirky fashion sense, which is strongly reflected in Nasher Miles’ bags and designs. As part of the association, the brand plans to run digital advertisements featuring the famous cricketer to reach an untapped target audience.
Lokesh Daga, Founder and CEO of Nasher Miles says, “Rishabh's unorthodox style of playing and ‘never give up’ attitude have helped him stand apart from others. Through this fruitful collaboration with Rishabh, we hope to reach an extended audience from Tier 1, 2 and 3 cities and even beyond.”
“I completely resonate with the brand’s motto of making travel experiences more fun, efficient, and memorable through its wide range of affordable travel bags and accessories. I am happy to be a part of the brand’s journey and looking forward to contributing to its success in all ways possible.”, said Rishabh Pant.