It all begins with a disrupting idea, pocket-full of courage, a rock-solid mission, with all this wrapped in perseverance- doesn't it sound like a perfect recipe to come out victorious in this vying startup ecosystem?

Well, celebrating some of these ambitious trailblazers at the BW Disrupt 40under40 forum, Manish Taneja, CEO & Co founder, Purplle; Utsav Malhotra, COO, Noise; Roshan Farhan, Founder & CEO, Gobillion; Sujata Biswas, Co Founder, SUTA; Swagata Sarangi, Co-Founder, Smytten; Archit garg, Co-Founder, Glamyo Health and Bhavin Patel, Co-founder & CEO, LenDenClub deliberated on how their companies were able to widen the horizon and go beyond just numbers. 

They unanimously agreed on how transparent communication with all stakeholders is the key, along with holding on to your differentiating factor for as long as possible. The time has long gone when any new-age entrepreneur would want to participate in the ‘me too’ game. At the same time, having clarity over what problem you are solving and amalgamating it with a meaningful purpose will decide a company’s fate further. ‘One must strive to go beyond financial impact and go about building their business through passion', they emphasise.