Coimbatore-based Agri startup Laymen Agro ventures, which operates under the VilFresh brand, has raised Rs 1.15 crore in angel funding led by Native Angels, a Tier II and III region-focused angel investors network. The round also saw participation from Upaya Social Ventures and Sangam Ventures.
The startup will use the funding amount to expand to five cities, with plans to enter to Tirupur and Madurai soon.
Started by academician-turned-entrepreneur Selvakumar Varadarajan in July 2016, VilFresh supplies farm-fresh produce in urban areas. It started with purchasing milk from dairy farmers and supplying it to the customers. The company said milk was packaged in a safe and hygienic way, and fresh milk was delivered to the customer within a few hours.