A Saas Platform that is Helping Enterprises to Manage Sales and Service Teams

Kapture CRM helps bring everything together into one platform

Large enterprises need advanced flexibility to manage teams, especially when they are using multiple systems. Kapture CRM helps them bring everything together into one platform. Kapture CRM was Co-founded in 2014 by Mr Sheshgiri Kamath (CEO), Mr Vikas Garg (CTO) and Ms Pearl Tewari (VP). It is headquartered in Bangalore and has offices in Florida, Mumbai and Gurugram.

Sheshgiri Kamath (CEO), Vikas Garg (CTO), and Pearl Tewari (VP) started Adjetter, a platform for offline marketing automation. That product didn't take off due to various reasons. However, instead of giving up, the team pivoted into a CRM platform with a focus on automation.

Key features:
Service desk automation: Manage customer support, whether it's through a call centre, a service centre or using a field force
Sales automation: teams across channels can manage sales in one platform
Analytics: track data that helps you take better decisions
Omni channel: Phone, chat, email, social, mobile app or any source, Kapture brings every interaction into a single platform.
APIs: we believe that integrations are the key to great user experience.
Go live fast: Our average implementation cycle for a 500 user enterprise is 45 days.
Intelligence: Our system-wide machine learning capabilities add contextual intelligence to the CRM experience.

They are bootstrapped and profitable, thanks to their paying global customer base. They plan to raise capital in the US in 2021. Subscription (SaaS) revenue is their largest source of revenue. Apart from their core product (sales and service automation), they have also added tools like Knowledge management, learning management, etc. which complement their product well and are also an upselling opportunity. They have 500+ enterprise clients averaging 150+ users per client.

Worldwide enterprise application software revenue totalled more than $193.6 billion in 2018, a 12.5% increase from 2017 revenue of $172.1 billion. CRM made up almost a quarter of that revenue (Gartner). CRM is expected to touch $80 Billion by 2025. It's a super fast-growing market. The opportunity for a highly differentiated platform is phenomenal.

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