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Whatsapp Business API: Customer-Driven Approach Driving Business Revenue

The WhatsApp Business API is thus rendering a helping hand to the businesses so that they can work with their customer-driven approach, surpass the roadblock of offering improved customer experiences and keep their customers engaged so as to drive business revenues!

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How To Address The Challenge Of Brand Positioning Through Influencer Marketing

Brands will be relying all the more on the power of influencers and the content creators to engage with their customers and eventually to strengthen their positioning in the market

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We Are Planning To Automate The Platform To Achieve Efficiency: Savita Garg, Founder, Eclassopedia

We are planning to collaborate with different educational institutions and international study groups to take our platform to the next level.

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New Age Media Platform For Communities, By Communities: Social Audio-Video Networking Apps

Building communities has now transitioned to virtual platforms, thanks to the digital era and the social-distancing clause, with social audio-video networking apps being the most recent example.

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Lomotif Ropes In Media-Tech Leaders Tarun Katial & Ken Cheung As Senior Advisors

Tarun Katial brings over 2 decades of leadership experience in the Indian media industry, having successfully led Satellite Television networks across STAR and Sony to being the founder of India’s largest FM Radio network.

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Flam Raises USD 3.5 Mn In Seed Funding

The round will also help build a high-quality team with expertise in computer vision, graphics engineering, GPS mapping, social media product development, including growth managers and 3D designers

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Indian Brands Generated 10x More Leads Using Conversational AI: Amplify.Ai

80% of customer support costs have been reduced across the board with routine questions being answered automatically, in real-time, creating more bandwidth for human agents to pick up challenging tasks.

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Livestream Shopping: The Next Frontier Of Commerce

Online live streams that allow consumers to interact with the brand and with each other promise a shopping experience that revolves not just around searching for products but instead on discovering products together with friends and family while getting all the advantages of online shopping.

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Advanced B2B Marketing Strategies To Incorporate In 2021

B2B sales funnel is a significant part of your business. But it is also the most difficult to measure in terms of efficiency. As technology advances, the behavior and needs of your leads are also constantly evolving.

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Twitter Seeks More Time From Government To Comply With IT Rules

“Twitter has written to Meity seeking more time to comply with the IT rules. It has expressed its intent to comply with the rules but has been unable to do so because of the pandemic,” a source told PTI.

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