According to the India Brand Equity Foundation (IBEF), India has over 6.3 crore MSMEs, which account for around 29 per cent of the country's GDP. In addition, the industry creates a number of job prospects in tier 2 and tier 3 industries
US-based angel investor Daniel Keloha invested in the company and it intends to utilize the amount to expand its team, onboard more merchants, and augment its tech landscape to fulfil the market demands