This alliance between the short-video sharing app & the Punjab-based music label has a challenge for the app users, apart from giving them a new musical experience.
Chinagri came into existence last year after a ban on the ever-growing popular app TikTok and other China-linked/ Chinese origin utility and entertainment apps.
The Chingari team has built a terrific product with great user retention and growth. ONMO gaming’s short format challenges and Chingari's short-form videos complement each other well,