InviteKaro Disrupts the Wedding Card Industry By Taking the Digital Route, DigiInviting

Highly customisable digital wedding cards, with ease of distribution in any Social Media Platforms.

InviteKaro, a daughter company of GIFkaro, has launched its online services for customized GIF wedding invitations, a novel way to request the company of your family and friends on your special day. There is a dedicated app for InviteKaro available on Google Play, and it takes less than 43 seconds for the app to create a welcome card design preview for you.

The mission goal of InviteKaro is to simplify Indian weddings, so that the focus is less on chores and more on the traditions that actually matter. InviteKaro allows you a welcome departure from traditions that stand obsolete in this digital era, when everything from your electricity bill to your promotion letter lives on your phone. It is only fair that there is space on your phone for a wedding invite too, which being a GIF will have a voice and life of its own. 

InviteKaro combines multiple layers of animations into one, in real time, to come up with the perfect personalized GIF card for you. You can make these cards highly personalized by adding your own videos to these invitations. This very futuristic mode of invitation differentiates itself from how the modern day electronic invites are. They are either dull emails lying in your inbox, or are hard and flat images, in some cases the scanned copies of the wedding card, that has been pinged to you on a social media channel. Surely GIFs make for better invites. They can emote and they allow for much more creative freedom.

Wedding cards cut out of paper, prevalent as they are even today, also make for an unnecessary hassle. It starts right from getting them printed, stored, addressed, stamped and finally posted. On top of that, they take their own good time to be delivered. Add to that how the people who receive these paper invites do not have access to them all the time. It is not on their phones, and they don’t have information about the wedding date, venue etc handy all the time. 

Reflecting on how his company is trying to simplify Indian weddings, Arpit Kumar, the founder of InviteKaro, said: “Traditional is no fun if it is inconvenient to you and to the people you love. Who wants to take the hassle of going out, picking a card, finding a nearby courier and actually mailing the wedding cards? InviteKaro allows you better services from the spacious comforts of your home, where you can relax, pick a design that best represents who you are, how you would want the wedding to be like, add your own videos to it,and that’s that. Go to the social media of your choice and start shooting invites. It’s that easy. And also fun.”

“Our focus is also on staying ahead of the curve. Paper cards might continue to survive but digital is the present, and it is important to think beyond,” Kumar added.

Paper wedding cards do not do another thing right. Because they are made out of felled trees, they harm the environment directly. GIF wedding cards, on the other hand, help you achieve the same goal, i.e. of inviting your folks to the wedding, but do so with a marked consideration for mother nature. It can be your small step towards helping the earth and reducing your carbon footprint, insignificant as it may be, but it will be a start. 

InviteKaro, with its radical GIF wedding invitation, is already disrupting the wedding card industry in India like never before. The company and its motto continue to thrive, allowing people a fresh perspective at how invitations in 2019 can be less taxing and more fun. 

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