Meghna Sarogi, Founder StyleDotMe in conversation with Chahat Jain of BWBusinessworld, engaged on the idea of instant fashion/style advice for consumers. The idea is to gather instant fashion advice for a person struggling to make a choice while they are shopping.
StyleDotMe App helps shoppers reach out to a personal network seeking their opinion on what looks better. Their USP is their timer which emphasizes their friends as to how urgently they need their help. Regarding their funding they have received small ticket funding from Indian Angel Network. The idea for out of box marketing is to install a trial room in street shopping area. They also did a workshop of standalone trial room which came out to be a huge hit.