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Gopa Kumar

Gopa Kumar is the Vice President at Isobar India. Additionally Heading Strategy, Media, Data & Analytics verticals. Has over 15 Years of experience in the Advertising and Marketing Communication Industry. Primarily have been Managing & consulting clients locally & regionally on their Digital Transformation Process, Digital Marketing strategies, Brand building & ROI driven marketing outcomes. Have been part of Isobar journey for 8 years.

Latest Articles By Gopa Kumar

AI Changing Advertising Business

AI promises to give consumers more control over what brands can connect with them, when and how.

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AI, VR, Big Data and Its Impact on Digital Marketing

The real future of AR is how it can help us get varied content and services which are already in use with a better and improved experience.

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