SHAREit, a leading one stop content platform, has acquired Fastfilmz, one of the top movie app for South Indian movies. SHAREit’s acquisition of the South Indian OTT platform Fastfilmz will help expand their content catalogue and increase their regional user base in India. With this acquisition, Karam Malhotra, the founder of Fastfilmz will now become the CEO of SHAREit India.
This strategic deal will have a greater benefit for the users as they can now view their favourite films without much buffering and less usage of data. Fastfilmz, which is valued at around $13m (INR 80-100cr) and has raised $4M (INR 25cr) in last series funding round in 2017, has always promised to add the best of titles of in its catalogue. Users can now enjoy these hit films from 4 south Indian languages whenever and wherever they want to just by accessing SHAREit app.
Jason Wang, Managing Director, SHAREit India said, “We think adding Fastfilmz to our product will help us enhance the engagements to millions of users. We are very excited to work alongside the Fastfilmz team to bring this experience to Indian consumers.”
The acquisition supports SHAREit’s vision of becoming one stop entertainment solution by combining content, technology, and distribution in an interesting and inimitable manner. The combination of Fastfilmz and SHAREit’s media assets will ensure strong user growth and quality community engagement, which is the bedrock of any successful content consumption platform.
SHAREit has over 1.5 billion users globally and the app has reached out to more than 200 countries and regions and it is currently available in 39 languages. It is the most preferred platform for data sharing and content acquisition among internet users worldwide. SHAREit has a huge user base in India. Based on the intensive research conducted it has been noted that youngsters in major Indian cities, in the age group of 16-28 are the most active downloader’s and avid users of SHAREit.
Earlier this month, SHAREit has collaborated with Times Music to boost its content catalogue. Through this association, SHAREit users can now have access to a wider music catalogue that is spread over 27 languages of Times Music.