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Peter England Backed by Capillary Technologies Wins ‘Best CRM Program’ Award at The Customer Fest 2017

Held on the 8th and 9th February 2017 at Taj Lands End, Mumbai, Peter England was nominated in the ‘Best CRM Program’ sub-category under Organizational Award Category.

Testifying Capillary Technologies’ position as one of the industry forerunners, Peter England, aided by its best in breed technology, brings back home the ‘Best CRM Program’ award at The Customer Fest 2017. Held on the 8th and 9th February 2017 at Taj Lands End, Mumbai, Peter England was nominated in the ‘Best CRM Program’ sub-category under Organizational Award Category. Scoring cent per cent in a series of parameters viz. Feature, Ease of use, Ease of integration, Training and support etc. offered by Capillary Technologies, the awards were governed by a jury consisting of senior industry professionals.

Commenting on Peter England’s victory in the best CRM category, Abhijeet Vijayvergiya, VP and Business Head-India and Southeast Asia, Capillary Technologies said, “With more than 200 companies registered approximately in various categories, vying for the top position, this award by our client Peter England, boosts our enthusiasm to keep doing better. We have been relentlessly working toward the betterment of the retail segment not only through our cutting-edge CRM offerings, but also by uplifting those millions of industry stakeholders and workers burning the midnight oil to keep one of India’s largest unorganized sectors afloat.”

Expressing his gratitude on winning the award Anshul Chaturvedi, Head of Marketing, Peter England said, “After having established our brand’s leadership in premium lifestyle retail sector, we ventured into the e-commerce segment, ensued by the 2.0 boom. This award in the best CRM category is a testimony of our equal efforts both online and offline and to bring our online venture at par with our retail chain. Staying true to its commitment of offering the best technical assistance, Capillary Technologies is helping us achieve the same. Their in-depth understanding of the market and attention to every detail has helped us achieve this feat at The Customer Fest 2017.”

This was the 10th edition of the Customer FEST Show. The 2 day event had keynotes, panel sessions, case studies and presentations on Loyalty, Big Data, Analytics, Digital, and Customer Experience & Centricity. Furthermore, as expected, the event witnessed a footfall of over 300-325 attendees to attend this edition just like the last 2 editions. In its 2 day schedule the event hosted 2 conferences running parallel to each other i.e. Customer Loyalty Summit & Customer Engagement Summit.



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