Orahi Founder, COO, Writes: “Future Of Travel Will Be Ridesharing”
Orahi had even approached Ola about their idea. But now it's founder Arun Bhati is carving a niche for themselves in carpooling. “It is becoming more and more evident that people have started moving away from owning cars. In the future, many present day car owners will not be potential buyers.”
Photo Credit : steemit.com/,
I am convinced that the future of travel will be ridesharing because of three big trends.
We don’t want car ownership. We just want access to one – The western world has already adopted the phenomenon of access over ownership. More and more people are now inclined to use cars as an access mechanism to reach a destination as and when required. Ride sharing, car sharing and taxi hailing apps have helped in optimizing vehicle utilization.
Driverless cars are becoming big – Large manufacturing firms like Mercedes, Audi and Volvo along with taxi hailing apps like Uber, and other players like Google have invested heavily in autonomous cars. Recent success in this space has opened up multiple possibilities of commuting in driverless cars. It is very evident that in the future most people are going to travel in driverless cars. It is going to be more like data packets running on communication networks. Networking algorithms and Artificial Intelligence (AI) algorithms are going to play a very important role.
Car manufacturers are buying or investing in ridesharing companies – Since 2013, car manufacturers started investing in ride sharing or taxi hailing companies. They have become increasingly concerned about these technologies and their potential to help people travel easily and cheaply without owning a car — or even without knowing how to drive. Some of the recent examples are:
a. Ford’s acquisition of shuttle-van startup Chariot
b. BMW’s investment in Scoop
c. Volkswagen’s investment in Gett
It is becoming more and more evident that people have started moving away from owning cars. In the future, many present day car owners will not be potential buyers.
The next question is this… “Who is going to buy cars?” And the answer is “Nobody.” A new dimension of commuting will emerge where car manufacturers are going to offer Seat as a Service (Commuting SaaS) to ride sharing or taxi hailing companies and they will be able to further sell this service to their commuters. Car manufacturers are also going to provide this under managed service contracts where they will take full responsibility of providing commuting services to aggregators.
All of this might look like science fiction right now. However, the days are not far when you will order a star-rated seat in a driverless car to go from point A to point B and will only pay for that duration and the quality of service.
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