MyChoize Self Drive Cars, India’s fastest growing self-drive car rental brand, owned by ORIX India, announced today that it has commenced its operations in the cities of Vadodara and Surat. ORIX India is a wholly owned subsidiary of ORIX Corporation, Japan (ORIX), World’s Fourth Largest Consumer Finance Company and Japan’s Second Largest Self Drive Car Rental Company.
The existence of a vibrant travel and tourism industry makes Gujarat a high potential market for the brand. Vadodara and Surat welcome tourists in large numbers during world-renowned fairs and festivals like The Rann Utsav, The Kite Festival, Modhera Dance Festival, Tarnetar Fair, Vautha Mela and so on. While the tourist flow in the state grew from 38.3 million in FY16 to 44.8 million in FY17, Domestic tourist flow grew by 22%. Business being the dominant purpose of visit has garnered a 55% share of tourist flow, followed by spiritual tourists at a 36% share. Being connected to all major cities in India, the two cities are blooming as the commercial centers for tourism and allied sectors.
Mr. Sandeep Gambhir, MD and CEO of ORIX India, speaking on the occasion said, “We’re excited about this development as it opens an entire gamut of opportunities for us. We wish to provide customers with easy accessibility to our well maintained self-drive cars and make the entire travel experience rewarding for them. After Ahmedabad, the Smart Cities of Vadodara and Surat have enormous tourism potential, which we want to channel for enhanced public accessibility in the region. Having expanded our fleet, we are now looking at expanding the count of cities we are operational in.”
MyChoize Self Drive Cars can be rented on hourly, daily, weekly and monthly basis for intra-city as well as inter-city travel. The customers have the option to pick any car of their choice, be it a hatchback, sedan, SUV or a luxury car, without any kilometer capping. The brand promises not only affordable prices but also quality services. Currently the service is available in 11 major Indian cities including, Ahmedabad, Bengaluru, Chennai, Delhi-NCR, Hyderabad, Jaipur, Kolkata, Mumbai, Pune, Surat and Vadodara.