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Hike Messenger Launches Hike Wallet, India's First Messaging App to Launch Payments

Hike 5.0 reinforces Hike’s vision of simplifying how people connect with others and changes the way they interact with content and services on mobile.

Hike Messenger, India’s only home-grown messaging platform, today announced the launch of Hike 5.0, an all-new visually delightful, unique, social experience. Hike 5.0 reinforces Hike’s vision of simplifying how people connect with others and changes  the way they interact with content and services on mobile.

“Over the last 6 months, we’ve been working to bring a  brand new experience to our users with one question in mind – How do we  take all the things that users love about Hike and make it even better?  Hike 5.0 is our most ambitious step in that direction till date.” said Kavin Bharti Mittal, Founder and CEO, Hike Messenger.

Immediately on opening Hike 5.0, one can notice the  new, slick look and feel. Hike has placed a large emphasis on  personalisation right up front with ‘App Themes’. Users can now choose from over 11 themes that are a combination of a colour and pattern. Elements across the app reflect this theme once chosen. From the original Hike Blue to Hot Pink, Hike’s got every shape  of you covered.

If you’re staying up late and chatting in the darkness of your bedroom, not to worry, Hike’s dedicated a theme just  for that called ‘Night’ theme. Night, the only  dark theme amongst the 11, is a saviour for users who want to message  in the dark. It also saves battery at night as it reduces the glare  coming off the screen. If you choose, Hike can automatically turn on  Night theme every night at 8pm so that you’re ready for those late night  chats with your friends.

A nifty addition to Hike 5.0 is the all new ‘Magic  Selfie’ feature. With just a tap, using Machine Learning techniques,  Hike’s camera now smoothens your skin and makes it radiant from any  angle, making every single picture of yours count.

On popular demand, Hike has also brought back Timeline in its original form. In addition to

Stories on Hike where users can post photos that  disappear in 24 hours, users can now post text, photos and videos on  their Timeline where memories stay forever. Hike is now also an all in  one scrap book of your life with your close friends.

The biggest update of Hike 5.0 is Hike Wallet, the easiest and most fun way to send and receive money. 

There are 3 main aspects of Hike Wallet:

1.Free and instant money transfer:

a.Bank-to-bank via UPI: With Unified Payments Interface (UPI) support enabled in Hike 5.0, users can now do free and instant bank-to-bank transfers with their friends. What’s exciting is that this works even if their friends aren't on Hike.

b.Wallet  to Wallet: For those who don’t actively use a bank account, Hike still  allows you to send and receive money with your friends through the  Wallet.

2.Blue Packets: A Blue Packet is simply a beautifully designed envelope that  users can insert money into and send to their friends. Users can choose from over 10 different beautifully crafted envelopes and also add a  personalised message to it to celebrate those special occasions. A Blue  Packet can be sent to an individual or even a group of friends. If you  give

Blue Packets to a group of your friends, you can have a little fun and select how many people in the group should get it. It  works on a first come first serve basis and a Blue Packet when sent  expires in 24 hours!

3. Recharge:  With Hike 5.0, users can now recharge their phones and pay their  postpaid bill right from inside Hike. This removes the need to have one  more app just for paying mobile bills, thereby saving space on their  phone and removing the need for them to add yet another app.

With more than 100 million registered users currently  on Hike Messenger, this launch makes Hike the largest UPI based  platform in India overnight. Yes Bank is the banking partner enabling  Hike to launch UPI and the Wallet. UPI, stands for Unified Payments  Interface, launched by the National Payments Corporation of India (NPCI)  in August last year to accelerate the adoption of digital payments in  the country.

Kavin Bharti Mittal, Founder and CEO, Hike Messenger said, “Hike  5.0 is the biggest update we’ve released in the history of Hike. We’ve  worked closely with over 100 of our top hikers to build 5.0. It’s been  built by our users for our users. With App themes, Night theme and Magic  Selfie Hike 5.0 is packed with some incredibly personal touches that  are meant to delight our users. With Hike 5.0 you can personalise your  Hike world.”

Kavin further added, “With  Blue Packets, we’re going to change the way people send and receive  money. We believe we can make that experience fun and also a new form of  messaging. Can money be the new Sticker? We believe so. That’s the  idea. Our users celebrate so many special moments in their lives. It  could be from a simple Thank You or Congratulations to a Happy Birthday.  We hope with Blue Packets we can give our users a new avenue to express  themselves. We’re really excited about the possibilities with this and  can’t wait to see how people use it”. 

With the launch of Hike 5.0, Hike has also reduced  the app size to just 25MB despite adding all these features and has also added 128-bit SSL encryption that ensures that communication across the air and wire networks, is completely encrypted.

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