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Healthcare Startup NirogStreet Acquihires Brahm Ayurved, Plans to Raise Series A Funding Soon

Post the acquihire, Dr. Abhishek Gupta (Founder, Brahm Ayurved) will be joining NirogStreet as Co-Founder and Chief Marketing Officer.

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NirogStreet, India’s first technology led Ayurveda platform to make Ayurveda evidence based and first call of treatment across the globe, has acquihired Brahm Ayurved, one of the largest social and professional community of Ayurvedic Doctors.

NirogStreet is backed by Spiral Venture, a Japanese VC fund, a unique startup working towards building trust back in Ayurveda healthcare has now been joined by Brahm Ayurveda, a rapidly growing professional community of Ayurvedic Doctors having 60,000 members.

Founded by Ram N Kumar (Ayurveda Man), NirogStreet has been able to earn a lot of trust in the business community in a short span of time.

Brahm Ayurved was founded by renowned Ayurvedacharya Dr. Abhishek Gupta in the year 2010 with an aim to connect Ayurveda experts and students through a single channel. Brahm Ayurved promotes learning, knowledge sharing, employment opportunities, industry updates, etc. for the advancement of the community of Ayurveda practitioners. The community currently has an ever-growing pool of members, including eminent Ayurveda personalities, who engage in disease-based discussions and related exercises regularly.

Post the acquihire, Dr. Abhishek Gupta (Founder, Brahm Ayurved) will be joining NirogStreet as Co-Founder and Chief Marketing Officer. Dr. Abhishek Gupta is an Ayurveda Expert and has worked as a clinician and an advisor at Apollo pharmacy apart from other various reputed Ayurvedic companies. Dedicated to the cause of health and wellness in the country, Dr. Gupta has accomplished many different goals toward helping the community learn and grow from each other in an efficient and engaging way.

Talking about the acquihire, Ram N Kumar, Founder and CEO, NirogStreet said, “Brahm Ayurved joining in has strategically strengthened our organisation. We share the common aim of bringing back the trust and confidence in Ayurveda and advancement through strong dialogue within the community. Brahm Ayurved has created an active and quality platform for discussion and knowledge exchange which will enable us to achieve our goals. Ayurveda is a rich science and has a lot of potential as a primary healthcare option for not just India but the world.” 

Ayurvedacharya Dr. Abhishek Gupta (Founder Brahm Ayurved), Co-Founder and CMO NirogStreet shared, “I admire the vision and approach of NirogStreet, the effective use of technology to bring Ayurveda back into light and embrace the nuances of Ayurveda is commendable. We have been partnering with NirogStreet since it started and now I am delighted to be a part of the like-minded team and move towards the common goal.”     

Ayurveda has proved to give successful treatments for chronic ailments which allopathy and homeopathy are still struggling with. NirogStreet is working closely with the Ayurvedic doctor community and All India Institute of Ayurveda to advance ayurvedic research and collaboration with modern medical technologies, to make this ancient treatment science more result oriented and trusted. The company is looking to raise pre series A in October 2018.

Big players who have already been ruling in the Ayurveda ecosystem are Dabur, Himalaya, Amrutanjan, Baidyanath, VICCO, Patanjali, and Kama Ayurveda. Also, in January 2018, Gurugram-based ayurvedic healthcare beverages startup KivaShots secured an angel round led by a consortium of investors.

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