ShiftKarado, a tech-oriented packing and moving company, has recently raised additional funding of Rs 5 crore from Star WorldWide Group and Promoters, a top-notch firm in international relocation and fine art & event logistics market. The funding was received in various rounds, completing the final amount this month. ShiftKarado will use these funds to deploy more resources and upgrade its services, for a better customer experience.
The Gurugram-based logistics start-up ShiftKarado was founded in late 2015 by Atul Mithal along with other co-founders Sahil Mithal, Aulina Mithal Sood and Ashish Mullick, with the vision to make professional and reliable packing and moving services, easily accessible in India. Making the best out of digital technology, ShiftKarado works on a website and mobile app, which enables the customers to plan their relocation, on the go, within seconds. Easy customization of the move, instant pricing, and a comprehensive risk coverage offered by ShiftKarado’s online platform are gaining huge popularity among the Indian customers. Big brands like OYO, Dainik Bhaskar, and CIANS are already added to the bouquet of its clientele.
The funds raised by ShiftKarado will be used to upgrade its website and mobile app, using Artificial Intelligence, Machine-Learning, and Data Analytics to improve the user experience. As ShiftKarado’s clientele base is expanding rapidly, getting skilled packers, movers, web developers, and analysts on-board is a top priority for the start-up and the funding is keeping the firm well geared for this. The Company already has a strong presence in cities like Bangalore, Delhi, Gurgaon, Noida, Greater Noida, Faridabad, Ghaziabad, Mumbai, Pune, Hyderabad, Chennai, Chandigarh, Mohali, Jaipur, and Kolkata, it is aiming to expand its reach PAN-India, where funding has a strategic role to play.
Sahil Mithal, the co-founder of ShiftKarado, giving the lowdown on the received funding said, “We will be investing the funding in upgrading the technology to further automate our work processes and enhance our mobile app and website.”