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Shivam Varshney

Co-Founder & CEO, Kiko Live

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DukanTech: Offering Plenty Of Benefits To Sellers

Creating an online store has its own set of problems, but with Dukantech, sellers don't have to worry about it at all because they can set up their online store within seconds and without going through a long process.

Photo Credit : Pic Courtesy: Pixabay,

The concept of a Digital India has been in the works for a long time, with the government implementing numerous reforms to that end. The Dukantech model was created with the noble idea of serving local sellers to go digital and boost their sales. After realizing that India's local sellers are in need of a digital presence and a less complex way to go digital, the purpose is that they should be brought into the digital arena. The Dukantech model is an amazing platform that offers local sellers a unique and easy approach to online sales. They get an online shop to sell and accept orders from customers via video calls, text messages, etc. Online selling in the Dukantech model makes it easier to receive payment and provide home delivery.

Nowadays sellers who have begun selling online have an advantage over those who have not. According to the report by Statista, the number of digital purchasers grows every year as internet availability and usage grow at a rapid pace throughout the world. Over two billion people purchased products and services online in 2020. Selling online is no longer an option; it is now turning into a need for sellers to compete in the digital world. During the pandemic, there was a substantial increase in online sellers, which clearly denotes that taking their shop online is an intelligent move.

Creating an online store has its own set of problems, but with Dukantech, sellers don't have to worry about it at all because they can set up their online store within seconds and without going through a long process. It is more concerned with their sales than with their technological advances. They just have to simply download, set up their online store, and start selling from the comfort of their own home. Delivering the product is another issue that local sellers have been confronting, particularly during the lockdown. But Dukantech has got it covered as well. They can deliver their products to their customers’ doorstep very easily and even on the same day. It provides a reliable delivery system.

A simple and contactless payment is something that a customer focuses more on, especially after social distancing has become a priority. Sellers can accept credit/debit card/UPI payments with a low, and in some cases, even zero transaction fee. There are no hidden charges or extra fees they need to pay. No physical stories are needed when it comes to selling online on these apps. All they need to do is set up an online store and start selling from the comfort of their house or any place which is suitable for them. Having an online store also allows them to reach out to a wider audience, with features like live broadcasting of products, conducting flash sales online, and offering product demo videos, providing a large number of people to purchase it in real-time. Sellers can offer great deals and discounts to retain their loyal customers or attract even more customers.

The ultimate goal of every business is to make money. Local sellers can easily make a lot of money by selling online. Having an online store brings them more consumers due to its digital presence, reliable delivery service, and secure payment system, which ultimately leads to more sales and profit. There is no doubt that the local sellers need to go digital to survive and stay ahead of the competition. The Dukantech model is attempting to draw the local sellers into the digital realm of online selling by really understanding their requirements and inhibitions. So that the local sellers can rest assured that the move to digital platforms will benefit all of them across India.

Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house



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