CARS24, India’s leading tech platform for used cars, announced that consumers can now BUY cars from its platform. Cars24 has established itself as the leading buyer of used cars in India and will now offer thousands of genuine cars across 30 cities in India. To ensure a smooth customer experience and to make the selling and buying process transparent, the company has further introduced several industry-first services such as buyback guarantee, car condition verification and accessible consumer financing.
The unique new business model involves a thorough car verification process that undergoes over 150 inspection points. To ensure transparency, the buyers have access to a complete health report of the car. The entire car buying process is handled by CARS24 car experts who help buyers identify their dream car basis their requirements and takes care of all paperwork including RC transfer. If not satisfied, the company has also introduced a buyback guarantee feature for the buyers.
Over the last 4 years, CARS24 pioneered a mobile auction platform that has helped over 200,000 car owners to sell their cars to businesses dealing in pre-owned cars nationwide. The model made selling a car fast and hassle free while helping sellers discover fair price for their car through auctions. The company has now expanded its buyer base to also service direct end buyers.
Commenting on the adoption of the new business model, Mr. Vikram Chopra, Co-founder and CEO, CARS24 said, “Car buying experience has always been a worrisome affair due to lack of trust, transparency and right set of information. We were getting a huge demand from people looking to buy pre-owned cars. While we are already solving the challenges of selling pre-owned cars, we wanted to replicate the similar model for buyers too and offer convenient and safer option to buy cars. With the new offering, we hope to further enhance our reach and strengthen our bond with our consumers as they can now sell and buy cars from the same platform without any trouble. We are expecting to reach over 1 million potential buyers in 100+ cities by 2020.”