FIXCRAFT, the one-stop car repair and service start-up, acquires ‘VMotive’, an automotive spares brand of Vogo, along with its trademark. The very experienced team of V-Motive will also join Fixcraft as part of this deal. With this acquisition, Fixcraft will be able to strategically deepen its play in the Indian post-sales automotive market, the third largest in the world at $ 24 Bn.
Fixcraft’s is a tech-enabled one-stop car repair and service solution brand that enables easy, economical and high quality car repair and service to consumers. Its vision is to be a complete player in the Indian car repair and service industry across the entire value chain. With ‘VMotive’ in its portfolio of offerings, it would enable availability of genuine and high quality spares available to dealers and workshops alike; VMotive spares are made up to the specifications of leading automotive brands and thus, assure genuinity. Usage of high quality genuine spares is a need gap in the industry and ‘VMotive’ from Fixcraft aims to ensure easy availability and usage of genuine high quality spares in the post-sales automotive repairs & service market as per the specifications designed by the leading auto manufacturers.
Speaking about the acquisition, Vivek Sharma, Founder and CEO, Fixcraft said,'' VMotive in Fixcraft’s portfolio of offerings makes our play in the post-sales car repair and service segment deeper across the entire value chain. We continue to work towards raising the standards of post sales car repair and service by working for all stakeholders in the industry.”
Fixcraft has raised a total of 2.5M USD till date with a set of micro VCs and marquee angel investors including Good Capital, Bharat Founders’ fund, Maninder Gulati (Oyo), Rishab Malik (Droom, Jungle Ventures), Ashish Goel (UrbanLadder) and more since it started operations in 2018.
FIXCRAFT operates in NCR and Bengaluru and plans to expand to 10 metros in the next 12 months.