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5 Women Entrepreneurs Who Made the Mark in Male Dominated Sectors

“Chhoriya kya Chhoro se kam hai ke?” (Girls are no less then their male counterparts), the illustrious dialogue by Aamir Khan who portrayed the character of renowned wrestler Mahavir Singh Phogat in the movie Dangal while training his daughter stands true in the Indian entrepreneurial scenario as well.

Gone are the days when women were considered submissive and no match for the all powerful male. With the power to voice their concerns, the new generation of women across the world have overcome all negative notions and proved themselves beyond doubt. India too has its own pool of such bold and fearless women who have made a mark for themselves by breaking the stereotypes, in the most intricate and cumbersome world of entrepreneurship.

Here’s saluting the courage of 5 women entrepreneurs who have chosen the unconventional path and achieving success in their respective ventures:

Neha Bagaria,Founder & CEO, JobsForHer- Bringing women back to workforce: Neha Bagaria is an entrepreneur at heart, a Wharton grad, a wife, a mother-of-two and a woman who restarted her career, thus founding JobsForHer. Neha founded JobsForHer to reverse female brain drain from within the Indian workforce. is an online portal to enable women to restart their careers post marriage, motherhood, elderly care, etc. Neha took a 3.6-year break in her own career when she had her children. During this personal journey, she became aware of the various difficulties a woman faces in order to re-enter the workforce. She then became committed to the cause of enabling women to restart their careers and founded on International Women’s Day, 2015.

Shiivani Aggarwal, COO, Formula Group-Mobility Management Specialist: A part of the company’s journey since its inception, Shiivani Aggarwal has been associated with Formula Group for the past 15 years and currently serves as its COO. She has helped in building the organisational infrastructure and developing business processes from scratch, and possesses an in-depth knowledge of each service and vertical in the company. Shiivani is a certified Global Mobility Specialist (GMS®) who has experience of over a decade and a half in the fields of travel & fleet services, sales and business development, and mobility services. It is this extensive domain expertise that played a vital role in driving Formula Group’s long-term growth and success, and led to her appointment as the company’s COO in 2015. Shiivani, being a part of a pre dominantly male conquered profession has excelled in the field and made her stand significant. She has proved that if you believe in yourself and your dreams nothing is impossible. Shiivani began her career in 2001 as a travel counsellor at Ambassador Travel, following which she joined Formula Group in 2002.

Shaifali Holani, EasyFix- Managing blue collar class and organize the chaotic sector of semi- skilled handymen: Shaifali Holani founded EasyFix at the young age of 25 after struggling for a month to fix the electricity problems in her newly rented house. Shaifali started EasyFix — to solve the problem of available handy workmen. Home repairs and maintenance is a notoriously difficult industry, and moreover, is dominated by men. “Unusual business for a girl to be doing” is the first remark she invariably hears on introducing herself to strangers. However, for those who know Shaifali, it’s not that unusual. Shaifali is a hard-charging entrepreneur with two missions – to improve the quality of life of people by improving their home maintenance experiences, and to improve the quality of life of her technicians by providing them opportunities for higher income, and also the ability to grow personally and professionally by adding technical skills and improving soft skills.

Purba Kalita,Co-Founder, Salebhai- Getting sellers and artisans from interiors on board for the platform: Purba Kalita is the co-founder of – an e-commerce marketplace that enables people to order a range of items directly from their hometowns and discover regional specialities from across India. Besides her primary responsibility of handling the company’s communication, content development, and PR activity, she also scouts for unique and authentic products and their sellers from different regions to fulfil the needs of migrant communities.

Neetu Bhatia,CEO, KyaZoonga- created India's first entertainment and sports ticketing company:  Neetu Bhatia is Co-founder & CEO of Kyazoonga. An investment banker turned entrepreneur, Neetu is credited with creating the professional entertainment and sports ticketing market in India. Prior to co-founding Kyazoonga, she was a senior media & telecom investment banker on Wall Street. A national level cricketer,Neetu says sports has helped her in her entrepreneurial journey and helped her to build in skill sets including leadership, taking people along etc. Being a women, venturing into sports ticketing and entertainment sector proved to be successful for Neetu as she introduced the alien concept of an online ticketing service in India, and people did embrace it at the same time.

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