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EWar, A Gaming Startup Grows 3x During Lockdown

Ewar’s mobile app has also seen a significant increase in terms of the average number of games played and the time spent by consumers on the platform

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Following the nationwide government-imposed lockdown in India due to the public health emergency posed by novel Coronavirus, a large majority of citizens are currently in self-isolation, spending time at their homes. Leveraging on this trend, Bengaluru-based e-sports start-up EWar Games has recently seen a surge of 3x growth in their userbase.

Only in the last two weeks, War, a gaming startup has witnessed a 3x growth in its user base, taking its total user count to over 500k. Further, during this period, EWar’s mobile app has also noted a 40% increase with respect to the average time spent per day by users on the app, and 4x growth in the average number of games being played daily. 

 Parth Chadha, Founder & CEO, EWar Games said, “Ever since the countrywide lockdown was announced by the Hon’ble Prime Minister, internet and smartphone usage and screen times have gone up massively in our country. Therefore, it is not much surprising that companies in the gaming and e-sports domain has been benefitted during this period. We are happy to note that out of the 3x post-lockdown growth in terms of users on EWar app, a majority of our new users are coming from tier 1 cities, and the organic traffic volume and engagements are increasing day-by-day. Besides, we have also noticed unusual user session patterns off late. While before the lockdown, peak hours of engagement on our platform were post-evening and in the night, in the current situation, games are being played by users through the entire day, whereas number of app revisits has increased during daytime.”

Tags assigned to this article:
gaming industry COVID-19

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